Development of CDC's Act Against AIDS Social Marketing Campaigns Targeting Consumers
Reinstatement without change of a previously approved collection
Yes
Regular
08/17/2021
Requested
Previously Approved
36 Months From Approved
4,526
0
1,856
0
0
0
The goal of this study is to qualitatively test messages and materials that will be used in social marketing campaigns, under the Act Against AIDS initiative, that target consumers, in order to increase HIV testing rates, increase HIV awareness and knowledge, challenge, commonly held misperceptions about HIV, and promote HIV prevention and risk reduction. Methods to be used to collect data include focus groups, intercept interviews, and in-depths interviews.
The purpose of this information collection request is to conduct interviews and focus groups with consumer groups to develop and/or revise messages, concepts, and materials focused on reducing stigma and promoting testing, prevention, and treatment across the HIV care continuum. We are requesting an additional three years to continue information collections with priority audiences to further develop and refine materials under the Let’s Stop HIV Together campaign in support of the national Ending the HIV Epidemic plan. Through this reinstatement, there is a request for 1856 burden hours.
$519,298
No
No
No
No
No
No
No
Odion Clunis 770 488-0045 lta2@cdc.gov
Yes
Agency/Sub Agency
RCF ID
RCF Title
RCF Status
IC Title
On behalf of this Federal agency, I certify that the collection of information encompassed by this request complies with 5 CFR 1320.9 and the related provisions of 5 CFR 1320.8(b)(3).
The following is a summary of the topics, regarding the proposed collection of information, that the certification covers:
(i) Why the information is being collected;
(ii) Use of information;
(iii) Burden estimate;
(iv) Nature of response (voluntary, required for a benefit, or mandatory);
(v) Nature and extent of confidentiality; and
(vi) Need to display currently valid OMB control number;
If you are unable to certify compliance with any of these provisions, identify the item by leaving the box unchecked and explain the reason in the Supporting Statement.