This collection of information is proposed to evaluate a communication campaign that encourages youth to be tested for sexually transmitted diseases (STDs), including HIV. Encouraging youth to be tested for STD/HIV is a major goal of the Division of STD Prevention, as these diseases often show no symptoms, but cause long-term consequences. Because the topic is stigmatized and sensitive, communication campaigns involving STD/HIV are difficult to create and sustain. The GYT: Get Yourself Tested campaign has been sustained for multiple years, and there are indications that it is successful; however, the campaign needs to be formally evaluated to determine if it is effective in reaching the target population, and if its messages are understood and acted upon by the target audience. We propose to do this using an established market-research panel (Knowledge Networks) as the study population, selecting 4,000 participants ages 25 and under. Participants have already consented to participate in survey research for the market-research panel; this survey will be included as part of their annual participation in the firm's survey research.
US Code:
42 USC 301
Name of Law: Public Health Service Act
On behalf of this Federal agency, I certify that the collection of information encompassed by this request complies with 5 CFR 1320.9 and the related provisions of 5 CFR 1320.8(b)(3).
The following is a summary of the topics, regarding the proposed collection of information, that the certification covers:
(i) Why the information is being collected;
(ii) Use of information;
(iii) Burden estimate;
(iv) Nature of response (voluntary, required for a benefit, or mandatory);
(v) Nature and extent of confidentiality; and
(vi) Need to display currently valid OMB control number;
If you are unable to certify compliance with any of these provisions, identify the item by leaving the box unchecked and explain the reason in the Supporting Statement.